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AdeptPlus

Results-First Radon marketing for radon contractors.

Utah Radon Defense

Client Profile
Utah Radon Defense offers radon testing and radon mitigation services in the state of Utah. Operated by owner Don Walker, Utah Radon Defense is dedicated to excellent customer service and to doing things the correct way.

Problem
Previous web agencies didn't have the experience in radon marketing to provide consistent, reliable results. A lack of consistent leads mixed was frustrating and made it difficult to reach homeowners in Utah.

And, leads from relators aren't dependable or scalable.

Solution
AdeptPlus built a new website and implemented a website traffic strategy to bring leads to the company.

Benefit
Even in an incredibly competitive market, leads went from 0 to success in a short period of time.

 

The Challenge

Utah Radon Defense was looking to generate more leads but had been growing dissatisfied at the challenge of doing so. Having radon testing and mitigation jobs scheduled with a slow pipeline was a challenge.

And with dozens of other competitors in town, Utah Radon Defense was buried under the competitors’ websites. Yes, Utah Radon Defense does a better job than the competitors, but that’s hard to explain in the limited promotional space these kinds of sites provide.

In short, they wanted to grow their business, but competitive pressures and technical issues were making it difficult.

The Solution

AdeptPlus first built a roadmap to take Utah Radon Defense from no existence on the internet to where they could leverage the Internet to easily acquire customers.

We thoroughly studied Utah Radon Defense's competitors and did extensive keyword research to understand where and how the market was searching for radon testing and mitigation contractors.

Then we broke the project down into two parts: first, we built a new search-engine-optimized website, and then implemented some traffic generation tactics. We created Google Ads campaigns to strategically target specific areas.

In short, we drove more traffic to a better website.

The Results

The Utah Radon Defense project resulted in some impressive success metrics:

Daily

Leads Generated

140%

Increase of SEO Traffic In The Last 6 Months.

74%

Increase Of Leads From Google Ads In Last 6 Months

Most importantly, Utah Radon Defense saw a return on their initial investment in a very short period of time and now relies on internet leads for project generation.

"The AdeptPlus crew have been so great to work with over the last year! They are true professionals who really care, not only about their clients, but about the quality of the product they are producing. The customer service and ease of contacting are exceptional. I would highly recommend AdeptPlus!”

— Terry Kerwin, President, Reliant Radon

Agency Since 2013

We've got the experience to bring success to your project.

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The Bottom Line

Our web redesign and ongoing marketing services have helped Utah Radon Defense fill their pipeline to start profitably testing and mitigating more properties with the dedication to customer service for which they’d prefer to be known.

Take the same first step that Utah Radon Defense took: apply for a strategy call to see how we can get you more leads.